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Jan 6, 2007

"Only in growth, reform, and change, paradoxically enough, is true security to be found." --Anne Morrow Lindbergh

Push for a Low Carbon Diet

Last June, when David Gershon saw Al Gore's global warming documentary, "An Inconvenient Truth," he knew that the time was ripe. In 2000, Gershon had created a step-by-step program, a la Weight Watchers, designed to reduce a person's carbon footprint. The idea received positive reviews, but it eventually fell by the wayside for lack of interest. In the last five years, however, attitudes toward global warming have shifted considerably. Gershon put his nose to the grindstone, and a slim workbook titled "Low Carbon Diet: A 30 Day Program to Lose 5,000 Pounds" was the result. Replete with checklists and illustrations, the user-friendly guide is a serious attempt at changing American energy-consumption behavior. The book guides participants through a month-long process of behavioral change, to slowly but surely reduce the annual US household average of 55,000 pounds of carbon dioxide emitted.