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May 18, 2006

"I think we risk becoming the best informed society that has ever died of ignorance." --Reuben Blades

100 Mile Diet

When the average North American sits down to eat, each ingredient has typically travelled at least 1,500 miles ... thereby increasing the use of petroleum products and carbon emission by more than 17 times! On the first day of spring, 2005, Alisa and James chose to confront this unsettling statistic with a simple experiment. For one year, they would buy or gather their food and drink from within 100 miles of their apartment in Vancouver, British Columbia.