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Apr 2, 2006

"We read to know we are not alone." --C. S. Lewis

Planet Read

While taking a break from dissertation writing at Cornell University, Brij Kothari was watching a Spanish film with friends to improve his Spanish. The Spanish movie had English subtitles, and Brij wondered if it came with Spanish subtitles. Suddenly, he had a Eureka moment: "If they just put Hindi subtitles on Bollywood songs in Hindi, India would become literate!" That idea became an obsession. It was so simple, intuitively obvious, and scalable in its potential to help hundreds of millions of people read -- not just in India, but globally. The nonprofit PlanetRead was born, and was recently funded by Google Foundation.

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