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May 24, 2005

"If you want to see an endangered species, get up and look in the mirror." --John Young, former Apollo astronaut

Advertising Truth

What if advertising’s power to persuade were turned towards educating people on their interdependence with all life? Perhaps it would be something like the Earth Communications Office (ECO), which since 1990 has harnessed celebrities like Morgan Freeman to produce high quality commercials that sell sanity instead of stuff.

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BE THE CHANGE
Cultivate your relationship with life; plant some seeds in the ground and nurture their growth.



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